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Be the Place to Dine: Creating Great Atmosphere in Your Restaurant

The following article is a guest post from Felicia Baratz-Savage who is a writer and graphic artist living in Indianapolis, IN. As a contributor for Cooks & Travel Books, she specializes in travel, culture and education.

An old joke says, “Did you hear about the restaurant on the moon? It’s got great food, but no atmosphere.”

For many people, both a restaurant’s food and its atmosphere go hand in hand and have equal value in what they look for when they go out to eat. Creating a comfortable and pleasant environment is crucial, as it will also play a factor in whether people choose to come back for a return visit or recommend it to friends.

Here we’ll examine the … Keep reading

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Creating the Optimal Environment with Lighting

The following article is a guest post from Felicia Baratz-Savage who is a writer and graphic artist living in Indianapolis, IN. As a contributor for Cooks & Travel Books, she specializes in travel, culture and education.

No one likes to go to a restaurant with terrible decor, bad music and awful lighting. What do all of these things make? Atmosphere. The best restaurants are the ones that have a great atmosphere. Someplace that makes us feel like we are at home, or makes us feel romantic or makes us feel fun. Atmosphere is all about emotion, and a good or bad feeling can go a long way toward making or breaking the dining experience for your customers.

As far as … Keep reading

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Creating an Optimal and Healthy Atmosphere

The following article is a guest post from Felicia Baratz-Savage who is a writer and graphic artist living in Indianapolis, IN. As a contributor for Cooks & Travel Books, she specializes in travel, culture and education.

When it comes to dining in restaurants, food quality is important, but the experience can’t be ignored. Patrons may be looking for a good meal, but they may be out celebrating a special occasion or spending time with friends and family. But whatever the case, they want to be at ease.

A lack of cleanliness can quickly unravel the experience for customers, causing them to feel cautious about the quality of food they’re eating and distracting from what should be a pleasant time. Restaurateurs … Keep reading

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